top of page
  • Andrea Wallach

What is design, what is a blog, what am I even doing here?


It's been a while since I've created a new post for the blog here (possibly because we are an independent family owned business with 4 young children... but we all know that doesn't matter in the long run)


Originally the vision that I had for this blog was to be a place to explore important questions regarding the fashion industry, do research on pertinent topics and create a space for our BLKGLOW fans to have some insight into our creative process. I had a vision of well-researched topics, thought-provoking essays on navigating the landscape of modern fashion business.


There's only one problem with that; I am also trying to run a business, a family, and keep my sanity hanging on by a thread. So finding the time to create intellectual articles that push the boundaries of what it means to be a modern independent fashion business is... tricky to say the least.



I currently have 3 different articles half-finished and collecting virtual dust, just waiting to be finished. Meanwhile, our marketing department (aka the automated emails we get about our stats) is harassing me to create some fresh content. But I just don't have the time to complete the research required to finish the articles currently living in literary limbo.


So this has me wondering if maybe I'm being too much of a perfectionist when it comes to this aspect of our business. After all, we're a fashion brand, not an academic research institute. Maybe it's time to start battling against the myth of perfectionism. Maybe it's ok just to take a few minutes to say "hello, how are you?" and make a space to communicate.


If any of you are wondering, we have a few different aspects we're exploring design-wise right now; lots of very cool fabric treatments, effects and some other artistic pursuits th


at we're exploring and experimenting with. At this point in time, I don't have a clue when we'll produce our next collection, but we're experimenting and exploring.


So please enjoy some random art and take a moment to contemplate whether maybe you're also using perfectionism as an excuse to avoid something. Sometimes, if something is worth doing, it's worth doing badly.


bottom of page